Monday, August 27, 2012

Irons - the truth about Tourmaline


Hair straighteners, irons, Styling

No matter what you call a professional Tourmaline flat iron has become one of the units of heat on the best-selling style, the beauty market today, and a must-have for salons, stylists, and hair divas everywhere. Originally designed for professional hair license, and distributed only to exclusive beauty salons and boutiques, an iron was considered a professional tool coveted by consumers every day. Over time, this growing interest of consumers has led to a widespread distribution of mass-market and a very competitive market, with particular attention to innovation and new technology.

Irons Get Hyped

Suddenly best professional brands such as CHI flat iron, T3, BaByliss, Tools Tourmaline and T3 cropped up promising silky smooth, hair styles of celebrities in a few seconds, due to a semi-precious gemstones, Tourmaline. Presumably well known in the beauty industry for its ability to generate negative ions, and both Buzz surrounding the Tourmaline technology, as a beauty editor, and lover of iron, I decided to track down an expert to give me the real scoop on This delicate gem.

An expert Flat Iron

"The advanced technology has allowed the woman of today to create any look imaginable with smooth sexy curls with an iron silk," says Richard BenBassett - my guru iron. "The enormous popularity of flat irons now leaves professional hairdressers with a growing selection of bars to choose from. The different choices, however, seem to bring a selection of more expensive irons." Yes, I agree. But because they are so expensive, and more importantly, is it worth spending upwards of $ 100 on an iron?

Silky Smooth, a little 'darling

BenBassett agrees: "Yes, Tourmaline flat irons are definitely set at higher prices, but we talk about the choices on the market." Let's discuss prices ranging from low-cost model in aluminum gold tone plate, which sell for under $ 20 for the more expensive models Tourmaline you back at least $ 100, and usually more. Anyone thinking of buying a flat iron probably assumes this vast price differential results in a significant difference in both quality and performance of these irons. But should they?

Tourmaline Tech Discussion

As our discussion progresses I learn that Tourmaline, a mineral prized as a beautiful semi-precious gemstone, has become the subject of study at universities and research centers around the world. "The reason for the interest is that the tourmaline is a natural source of negative ions and the only mineral to show permanent electricity," explains BenBassett. Intrigued, and somewhat 'disoriented, I allow them to go forward, "is also known to have many beneficial properties, how to relieve stress and improve the functions of the body's immune system." I wonder great, but what to do with the cost of my iron, and how any of this help me straighten my hair?

Tourmaline Flat Irons

"You see, when millions of tiny particles of tourmaline are added to the plate surface of an iron benefits for hair are astounding. Tourmaline generates negative ions that improve hair texture, and also produces far infrared heat that actually dries the hair from the inside out. This makes the excessive heat generated from the iron, much less damaging to your hair, "says BenBassett. OK, a positive result is that my hair is exposed to less damage with Tourmaline. I can relate.

Aluminum plates can be harmful

During our discussion I also learn that many irons have aluminum plates, but are less technologically advanced, produce less effective results, and are therefore less expensive. Tourmaline plates are preferred by professionals because the surface is very smooth and eliminates pulling and pulling of hair strands, resulting in a very polished look in less time. Obviously if a professional stylist do not use an iron with aluminum plates on my hair, because they consider harmful, even then I. Point well taken care of.

Tourmaline is faster

"Another drawback of irons with aluminum plate that is a hairdresser must often go beyond a section several times to smooth the hair strands, increasing the time of styling for each customer. Irons with Tourmaline plates allow you to get a great look faster, allowing you to go to the next appointment and generate more revenue in less time, "says Richard. Better results in less time? A professional designers dream, and mine, all at your fingertips thanks to Tourmaline.

Knowing professionals

"Hairdressers professionals know the foundation of any hairstyle is a great haircut," says BenBassett, "but after the cut, the tool is a client uses at home and prolongs the fresh-from-the-salon look." He recommends a tourmaline flat iron for those who want to keep her salon style at home. "The majority of customers trust their stylist, and try to reproduce a salon look at home if they have the right tools." Of course any good designer knows that a happy customer will return, and above all, will be happy to recommend others. He suggests that the best tourmaline flat irons out there are from FHI, hands down.

Less exposure to heat, the less time styling, better performance, and the choice of professionals? The choice is clear, an iron with Tourmaline plates might cost a little extra, but the minute styling saved time, reduced exposure to heat and smooth results more than make up for it .......

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